In the last weak Nike gave the public a sneak peek of the Olympic uniforms expected to be worn this summer. During the event, Nike displayed men and women’s uniforms for a variety of sports. However, the track and field uniform caught most people’s attention as the women’s design features a high hip cut bodysuit. Meanwhile, the men’s uniform consisted of mid-thigh compression shorts and a tank top.
“What man designed the woman’s cut?” one user commented under Citius Mag’s Instagram’s post about the new uniforms, as per the New York Times.
“I hope U.S.A.T.F. is paying for bikini wakes,” another commenter added.
Social media influencers have also also been sharing their opinions. Olympic athletes like Queen Harrison Claye and Femita Ayanbeku chimed into the conversation. Just as Claye joked that European Wax Center should be named a sponsor in the Olympic games because of this uniform design, Ayanbeku commented, “This is clearly a joke.”
“I am sorry but show me one WNBA or NWSL team who would enthusiastically support this kit. This is for Olympic track or field,” said Champion runner Lauren Fleshman in an Instagram post.
“Professional athletes should be able to compete without dedicating brain space to constant pub vigilance or the mental gymnastics of having every vulnerable piece of your body on display. Women’s kits should be in service to performance, mentally or physically. If this outfit was truly beneficial to physical performance, men would wear it.”
While the mannequins in the Nike Air event showed the bodysuit track uniform, stars like Sha’ Carri Richardson modeled another variation of the women’s track uniform which featured compression shorts.
According to Nike Press Release, athletes have the opinion to choose from “nearly 50 unique pieces across men’s and women’s track and field and a dozen competition styles fine-tuned for specific events” that match their personal styles and comfort.
“Nike designed the Paris 2024 tracks and field kits to offer athletes a range of silhouettes tailored for various sports disciplines, body types and sizes, prioritizing performances and maximum breathability,” said John Hoke Nike’s Chief innovation Officer.
“Working directly with athletes throughout every stage of the design process, Nike designed garments to ensure fit across a range body types and style preferences and infused real-time feedback throughout the entire product-development cycle.”
